“The Breaks Over, Its the Takeover..”

The Breaks Over features daily inspiration, design, art, fashion, music and culture.

founded by Matthew Senna (MSENNA and The Jamie Marx Co.) and Jason Alejandro.
Posts tagged "nike"

NIKE FOOTBALL ///

This has been everywhere and if you’ve been avoiding it you should just quit it and watch. The new spot for Nike Football (yes, of course it’s soccer, but you knew that already didn’t you) by W+K Amsterdam is inspiring, entertaining and best of all, reminds us why the world loves this game so much....

NIKE PAPER BATTLEFIELD ///

I love this campaign for Nike that McCann Hong Kong did. It’s amazing how such a simple technique of monotone images just being overprinted can create such an exciting and dynamic illustration.

FUTURA x YANKEES x NIKE ///

If you know anything about me, you know Im quite a big fan of baseball. I like art a bit too. As a child growing up in a family of Yankee fans, there wasnt much hope for me to survive if i liked any other team. Cousins with season tickets, pinstriped wall paper in my...

NIKE HARAJUKU ///

Cool Hunting recently put out this video for the opening of  Nike Harajuku Flagship Store.  In it they interview Katayama from Wonderwall who did the interior and architecture  for the store.. check it out..

NIKE BURGERS ///

not fully sure where this is originated from but have seen this picture floating around the internet and think its pretty great..  the details are pretty smart and delicious.

GOOD FOLK #15: DECATUR DAN ///

-NAME Decatur Dan -WHERE ARE YOU FROM? I’ll skip this one, since it’s pretty obvious [laughs]. -WHAT DOES YOUR WORK CONSIST OF? My day to day job consist of working at Standard boutique in Atlanta, I created and run the standardatl.com for the most part which has gotten much attention in its short existence. I...

INTERVIEW WITH MICHAEL LAU ///

Hypebeast has a great interview with one of the forefathers of the designer toy market Michael Lau. Lau’s work extends far past the toy market through out the street culture market and his Gardener toy franchise is celebrating their 10th anniversary!  go check it out HERE Via: Hypebeast

LEBRON MORE THAN A GAME TOUR ///

Exceed the norm. Touch the unimaginable.    they have done some really great promo for this film.. i expect nothing less from the Lebron crew. Witness. Via: Maestroknows

MAESTRO KNOWS NIKE ///

Maestro Knows is a dope series put together by Levi Maestro. recently he took a trip to the Nike Campus to check it and take a look around.. a prime example of why nike is so far ahead of everyone else.

P ROD & ICECUBE FOR NIKE SB ///

Nike continues to push the limits and create original content that surprises you..  To celebrate the release of Paul Rodriguez’s third shoe, Nike SB has produced a new commercial titled “Today Was a Good Day.” check check it outttt.

SHOE GALLERY MIA ///

While in Miami i had the chance to check out Shoe Gallery and the guys over there..  Shoe Gallery is downtown and has one of if not the best Nike accounts in Miami, i picked up a pair of Alife’s there as well..  they carry some of the premier street wear brand and in a...